Consumer goods are pervasive in nature: in an increasingly globalised economy shaped by the aggressive cost arbitrage driven by emerging markets, this industry is significantly prone to a heightened level of risk and failure. Risks are compounded by the evolution of multiple channels and the dynamic revolutions in consumer behavior. Equally opportunities abound through the application of digital tools, radically shifting the boundaries of how consumers choose and acquire these goods.
The local business visionary has the potential to develop brands and leverage them into international product lines, generating exponential growth, otherwise unreachable in the local context. In this domain we derive our inspiration from market disruptors: we do not suppress disruptions but rather channel efforts in harnessing them into our clients’ business models. Our approach is based on tracing the pointers of opportunities in a myriad of challenges, focusing on transforming them into growth-enablers rather than competitive dampeners.
In delivering our engagements, we converge our efforts with our in-depth retail industry appreciation together with our technology expertise, providing sound solutions applicable to the local setting.